@font-face{font-family:"Bricolage";font-style:normal;font-weight:200 800;font-display:swap;src:url(/fonts/bricolage-latin-ext.woff2) format("woff2");unicode-range:U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}
@font-face{font-family:"Bricolage";font-style:normal;font-weight:200 800;font-display:swap;src:url(/fonts/bricolage-latin.woff2) format("woff2");unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}

:root{
  --ink:#14163A; --ink-soft:#565A7A; --cobalt:#2B35E8; --cobalt-deep:#1E27B8; --lime:#E6F24A; --pink:#FF8FB1; --pink-soft:#FFE3EC;
  --ice:#F3F5FF; --lilac:#E7E5FF; --white:#fff; --line:#DDE0F3; --ok:#0E7A55; --bad:#B3261E;
  --font:"Bricolage",system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --gutter:clamp(18px,4vw,40px);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:84px}
body{margin:0;background:var(--white);color:var(--ink);font-family:var(--font);font-size:1.0625rem;line-height:1.6;-webkit-font-smoothing:antialiased}
img,svg{display:block;max-width:100%}
a{color:inherit}
h1,h2,h3,h4,p,ul,ol,figure{margin:0}
ul,ol{padding:0;list-style:none}
.wrap{width:min(1160px,100% - var(--gutter)*2);margin-inline:auto}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.skip{position:absolute;left:12px;top:-60px;background:var(--ink);color:#fff;padding:10px 16px;border-radius:10px;z-index:50;text-decoration:none}
.skip:focus{top:12px}
:focus-visible{outline:3px solid var(--cobalt);outline-offset:3px;border-radius:6px}

/* Tipografia */
h1{font-size:clamp(2.5rem,6.2vw,4.7rem);line-height:1.02;font-weight:800;letter-spacing:-.025em;max-width:13ch}
h2{font-size:clamp(1.9rem,4vw,3rem);line-height:1.08;font-weight:750;letter-spacing:-.02em;max-width:18ch}
h3{font-size:1.25rem;line-height:1.25;font-weight:700;letter-spacing:-.01em}
.lead{font-size:clamp(1.1rem,1.6vw,1.3rem);line-height:1.5;color:var(--ink-soft);max-width:34em;margin-top:22px}
.lead-small{color:var(--ink-soft);max-width:30em;margin-top:14px}
.fine{font-size:.9rem;color:var(--ink-soft);margin-top:14px}
.fine-center{text-align:center}

/* Botões */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;min-height:50px;padding:0 26px;border-radius:999px;font:inherit;font-weight:650;font-size:1rem;text-decoration:none;border:2px solid transparent;cursor:pointer;transition:transform .15s ease,background-color .15s ease,box-shadow .15s ease}
.btn:active{transform:translateY(1px)}
.btn-primary{background:var(--cobalt);color:#fff;box-shadow:0 8px 22px -10px rgba(43,53,232,.7)}
.btn-primary:hover{background:var(--cobalt-deep)}
.btn-ghost{border-color:var(--ink);color:var(--ink);background:transparent}
.btn-ghost:hover{background:var(--ink);color:#fff}
.btn-lime{background:var(--lime);color:var(--ink)}
.btn-lime:hover{background:#f0fa7a}
.btn-small{min-height:42px;padding:0 20px;font-size:.95rem;white-space:nowrap}
.btn-block{width:100%}

/* Cabeçalho */
.top{position:sticky;top:0;z-index:30;background:rgba(243,245,255,.88);backdrop-filter:saturate(1.4) blur(10px);border-bottom:1px solid rgba(20,22,58,.06)}
.top-in{display:flex;align-items:center;gap:24px;min-height:68px}
.brand{display:flex;align-items:center;gap:9px;text-decoration:none;font-weight:800;font-size:1.4rem;letter-spacing:-.03em}
.menu{display:flex;gap:26px;margin-left:auto;font-size:.97rem;font-weight:550}
.menu a{text-decoration:none;color:var(--ink-soft);padding:6px 0}
.menu a:hover{color:var(--ink)}
.menu-enter{display:none}
.top-actions{display:flex;align-items:center;gap:16px}
.link-enter{font-weight:650;text-decoration:none;font-size:.97rem}
.link-enter:hover{text-decoration:underline}
.burger{display:none;width:44px;height:44px;border:0;background:transparent;border-radius:12px;cursor:pointer;position:relative}
.burger span{position:absolute;left:11px;right:11px;height:2.5px;border-radius:2px;background:var(--ink);transition:transform .2s ease,top .2s ease}
.burger span:first-child{top:16px}.burger span:last-child{top:25px}
.burger[aria-expanded="true"] span:first-child{top:21px;transform:rotate(45deg)}
.burger[aria-expanded="true"] span:last-child{top:21px;transform:rotate(-45deg)}

/* Hero */
.hero{background:linear-gradient(180deg,var(--ice) 0%,#fff 100%);position:relative;overflow:hidden;padding:clamp(36px,7vw,92px) 0 clamp(48px,8vw,110px)}
.hero::before{content:"";position:absolute;right:-8%;top:-30%;width:min(760px,70vw);aspect-ratio:1;border-radius:50%;background:radial-gradient(closest-side,var(--lilac),rgba(231,229,255,0));pointer-events:none}
.hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(28px,5vw,72px);align-items:center;position:relative}
.cta-row{display:flex;flex-wrap:wrap;gap:12px;margin-top:32px}

.hero-stage{position:relative;display:flex;justify-content:center;padding:10px 0 30px}
.phone{position:relative;width:min(340px,100%);background:var(--ink);border-radius:38px;padding:11px;box-shadow:0 40px 70px -30px rgba(20,22,58,.55)}
.phone-bar{display:flex;align-items:center;gap:11px;background:#fff;border-radius:28px 28px 8px 8px;padding:14px 16px}
.avatar{display:grid;place-items:center;width:38px;height:38px;border-radius:50%;background:var(--pink);font-weight:750}
.phone-bar strong{display:block;line-height:1.2;font-size:.98rem}
.from-ad{display:inline-block;margin-top:3px;padding:2px 9px;border-radius:999px;background:var(--pink-soft);color:#8A1740;font-size:.76rem;font-weight:650}
.chat{background:var(--ice);border-radius:8px 8px 28px 28px;padding:16px 14px 26px;display:flex;flex-direction:column;gap:9px;min-height:330px}
.msg{max-width:84%;padding:10px 14px;font-size:.95rem;line-height:1.4;border-radius:18px;opacity:0;transform:translateY(10px) scale(.97);transition:opacity .35s ease,transform .35s ease}
.msg.on{opacity:1;transform:none}
.msg.them{align-self:flex-start;background:#fff;border-bottom-left-radius:5px}
.msg.me{align-self:flex-end;background:var(--lime);border-bottom-right-radius:5px}
.phrase-tag{display:block;margin-top:5px;font-size:.72rem;font-weight:650;color:var(--ink);opacity:.7}
.stamp{position:absolute;right:-22px;bottom:14px;padding:9px 18px;background:var(--cobalt);color:#fff;font-weight:800;font-size:1.25rem;letter-spacing:-.01em;border-radius:12px;border:3px solid var(--lime);opacity:0;transform:rotate(-8deg) scale(1.5);transition:opacity .2s ease,transform .38s cubic-bezier(.2,1.5,.4,1)}
.stamp.on{opacity:1;transform:rotate(-5deg) scale(1)}
.score{position:absolute;left:-6px;bottom:-4px;background:#fff;border-radius:20px;padding:13px 18px 14px;box-shadow:0 18px 40px -18px rgba(20,22,58,.45);display:grid;gap:1px;min-width:166px}
.score-ad{font-size:.82rem;font-weight:650;color:var(--ink-soft)}
.score strong{font-size:1.7rem;line-height:1.1;letter-spacing:-.02em}
.score-sub{font-size:.8rem;color:var(--ink-soft)}
.score.won strong{color:var(--ok)}

/* Passos */
.steps{padding:clamp(64px,9vw,120px) 0;background:#fff}
.steps-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(30px,6vw,90px);align-items:start}
.timeline{display:grid;gap:34px;position:relative}
.timeline::before{content:"";position:absolute;left:23px;top:30px;bottom:30px;width:2px;background:var(--line)}
.timeline li{display:grid;grid-template-columns:48px 1fr;gap:20px;position:relative}
.num{display:grid;place-items:center;width:48px;height:48px;border-radius:50%;background:var(--lime);font-weight:800;font-size:1.2rem;position:relative}
.timeline p{margin-top:8px;color:var(--ink-soft);max-width:34em}

/* App por dentro */
.inside{background:var(--cobalt);color:#fff;padding:clamp(64px,9vw,120px) 0;overflow:hidden}
.inside h2{max-width:14ch}
.inside .lead-small{color:#D5D8FF}
.inside-stage{position:relative;margin-top:40px}
.tabs{display:flex;gap:6px;flex-wrap:wrap;margin-bottom:18px}
.tabs button{font:inherit;font-weight:650;font-size:.97rem;padding:9px 18px;border-radius:999px;border:2px solid rgba(255,255,255,.35);background:transparent;color:#fff;cursor:pointer;transition:background-color .15s ease,color .15s ease}
.tabs button:hover{background:rgba(255,255,255,.14)}
.tabs button[aria-selected="true"]{background:var(--lime);border-color:var(--lime);color:var(--ink)}
.window{background:#fff;color:var(--ink);border-radius:22px;box-shadow:0 40px 80px -36px rgba(8,10,60,.8);overflow:hidden;width:min(900px,100%)}
.window-bar{display:flex;gap:7px;padding:14px 18px;background:var(--ice);border-bottom:1px solid var(--line)}
.window-bar i{width:11px;height:11px;border-radius:50%;background:#C9CDEA}
.screen{padding:clamp(16px,2.4vw,26px);min-height:330px;animation:screenIn .35s ease}
.screen[hidden]{display:none}
@keyframes screenIn{from{opacity:0;transform:translateY(8px)}to{opacity:1;transform:none}}
.kpis{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}
.kpis div{background:var(--ice);border-radius:14px;padding:14px 16px;display:grid;gap:4px}
.kpis span{font-size:.82rem;color:var(--ink-soft)}
.kpis strong{font-size:clamp(1.3rem,2.4vw,1.8rem);letter-spacing:-.02em;line-height:1.1}
.split{display:grid;grid-template-columns:1.1fr .9fr;gap:14px;margin-top:14px}
.funnel,.origin{border:1px solid var(--line);border-radius:14px;padding:16px 18px;display:grid;gap:12px;align-content:start}
.funnel h4,.origin h4{font-size:.98rem;font-weight:700}
.bar-row{display:grid;grid-template-columns:130px 1fr 34px;gap:10px;align-items:center;font-size:.88rem}
.bar-row b{text-align:right}
.bar{display:block;height:10px;border-radius:6px;background:var(--cobalt);width:0;transition:width .8s cubic-bezier(.2,.8,.2,1)}
.bar.sale{background:var(--ok)}.bar.ad{background:var(--pink)}.bar.muted{background:#B9BEDC}
.rows li{display:grid;grid-template-columns:1fr auto auto;gap:14px;align-items:center;padding:13px 4px;border-bottom:1px solid var(--line)}
.rows li:last-child{border-bottom:0}
.who{display:grid;line-height:1.3}
.who small{color:var(--ink-soft);font-size:.8rem}
.ad-chip{padding:3px 11px;border-radius:999px;background:var(--pink-soft);color:#8A1740;font-size:.8rem;font-weight:650;white-space:nowrap}
.ad-chip.none{background:#ECEEF8;color:var(--ink-soft)}
.stage{padding:3px 11px;border-radius:999px;background:var(--lilac);color:var(--cobalt-deep);font-size:.8rem;font-weight:650;white-space:nowrap}
.stage.sale{background:#DDF5EA;color:var(--ok)}
.journey{display:grid;gap:10px}
.journey li{display:flex;flex-wrap:wrap;align-items:center;gap:6px 12px;padding:14px 16px;border:1px solid var(--line);border-radius:14px}
.journey li.is-sale{border-color:var(--ok);background:#F2FBF7}
.journey b{min-width:140px}
.journey span{color:var(--ink-soft);font-size:.9rem;flex:1 1 180px}
.journey em{font-style:normal;font-size:.8rem;font-weight:600;background:var(--lime);padding:3px 11px;border-radius:999px}
.events .when{color:var(--ink-soft);font-size:.85rem;white-space:nowrap}
.status{padding:3px 11px;border-radius:999px;font-size:.8rem;font-weight:650;white-space:nowrap}
.status.ok{background:#DDF5EA;color:var(--ok)}.status.bad{background:#FCE4E2;color:var(--bad)}
.phone-mini{position:absolute;right:max(-6px,calc((100% - 1160px)/-2 - 6px));bottom:-26px;width:210px;border-radius:30px;padding:9px;transform:rotate(3deg)}
.mini-head{background:#fff;border-radius:22px 22px 6px 6px;padding:13px 16px;font-weight:750;color:var(--ink)}
.mini-list{background:var(--ice);border-radius:6px 6px 22px 22px;padding:8px 14px 14px;color:var(--ink)}
.mini-list li{display:grid;gap:3px;padding:10px 0;border-bottom:1px solid var(--line);font-size:.9rem}
.mini-list li:last-child{border-bottom:0}
.mini-list .ad-chip{justify-self:start;font-size:.72rem;padding:2px 9px}
.inside-note{margin-top:46px;color:#D5D8FF}

/* Gestores */
.managers{padding:clamp(64px,9vw,120px) 0;background:var(--ice)}
.managers-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(30px,6vw,80px);align-items:center}
.checks{display:grid;gap:14px;margin-top:26px}
.checks li{position:relative;padding-left:32px;max-width:34em}
.checks li::before{content:"";position:absolute;left:0;top:.35em;width:18px;height:18px;border-radius:50%;background:var(--lime) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 18 18'%3E%3Cpath d='M5 9.4l2.6 2.6L13 6.4' fill='none' stroke='%2314163A' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/18px no-repeat}
.code{background:var(--ink);color:#E9EBFF;border-radius:22px;padding:24px 26px 20px;overflow:auto}
.code pre{margin:0;font-family:ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;font-size:.88rem;line-height:1.65;white-space:pre}
.code figcaption{margin-top:16px;font-size:.84rem;color:#A9ADD6;font-family:var(--font)}

/* Preços */
.pricing{padding:clamp(64px,9vw,120px) 0;background:#fff}
.pricing-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(30px,6vw,90px);align-items:center}
.plan{position:relative;background:var(--ice);border-radius:30px;padding:clamp(24px,4vw,40px);max-width:480px;justify-self:end;width:100%}
.switch{display:inline-flex;background:#fff;border-radius:999px;padding:4px;border:1px solid var(--line)}
.switch button{font:inherit;font-weight:650;font-size:.95rem;border:0;border-radius:999px;padding:8px 20px;background:transparent;color:var(--ink-soft);cursor:pointer}
.switch button[aria-pressed="true"]{background:var(--ink);color:#fff}
.price{display:flex;align-items:baseline;gap:8px;margin-top:26px}
.price .cur{font-size:1.4rem;font-weight:700}
.price strong{font-size:clamp(3.2rem,8vw,4.6rem);line-height:1;letter-spacing:-.04em;font-weight:800}
.price .per{color:var(--ink-soft)}
.price-note{margin-top:6px;color:var(--ink-soft);font-size:.95rem}
.plan-list{display:grid;gap:11px;margin:26px 0 30px}
.plan-list li{position:relative;padding-left:28px}
.plan-list li::before{content:"";position:absolute;left:0;top:.42em;width:16px;height:16px;border-radius:50%;background:var(--cobalt) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4.4 8.3l2.3 2.3 4.9-4.9' fill='none' stroke='%23fff' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/16px no-repeat}

/* Perguntas */
.faq{padding:clamp(64px,9vw,120px) 0;background:var(--ice)}
.faq-grid{display:grid;grid-template-columns:.7fr 1.3fr;gap:clamp(30px,6vw,90px);align-items:start}
.faq-list{display:grid;gap:10px}
details{background:#fff;border-radius:16px;border:1px solid var(--line)}
summary{list-style:none;cursor:pointer;padding:18px 54px 18px 22px;font-weight:650;position:relative;line-height:1.35}
summary::-webkit-details-marker{display:none}
summary::after{content:"";position:absolute;right:22px;top:50%;width:10px;height:10px;border-right:2.5px solid var(--cobalt);border-bottom:2.5px solid var(--cobalt);transform:translateY(-70%) rotate(45deg);transition:transform .2s ease}
details[open] summary::after{transform:translateY(-30%) rotate(-135deg)}
details p{padding:0 22px 20px;color:var(--ink-soft);max-width:40em}

/* Chamada final e rodapé */
.closing{background:var(--cobalt);color:#fff;padding:clamp(56px,8vw,100px) 0}
.closing-in{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:28px}
.closing h2{max-width:20ch}
.foot{background:var(--ink);color:#C7CAEC;padding:44px 0 36px}
.foot-in{display:grid;gap:22px}
.brand-foot{color:#fff}
.foot-links{display:flex;flex-wrap:wrap;gap:8px 26px}
.foot-links a{text-decoration:none}
.foot-links a:hover{text-decoration:underline}
.foot-note{font-size:.85rem;max-width:60em;color:#9A9EC9}

/* Telas menores */
@media (max-width:980px){
  .hero-grid,.steps-grid,.managers-grid,.pricing-grid,.faq-grid{grid-template-columns:1fr}
  h1,h2{max-width:none}
  .plan{justify-self:start}
  .phone-mini{display:none}
  .score{left:4px}
}
@media (max-width:860px){
  .burger{display:block}
  .link-enter{display:none}
  .menu{position:fixed;inset:68px 0 auto 0;flex-direction:column;gap:0;margin:0;background:#fff;padding:8px var(--gutter) 22px;border-bottom:1px solid var(--line);box-shadow:0 24px 40px -24px rgba(20,22,58,.4);transform:translateY(-12px);opacity:0;visibility:hidden;transition:opacity .2s ease,transform .2s ease,visibility .2s}
  .menu.open{transform:none;opacity:1;visibility:visible}
  .menu a{padding:14px 0;font-size:1.05rem;border-bottom:1px solid var(--line)}
  .menu-enter{display:block;border-bottom:0!important;font-weight:700;color:var(--ink)!important}
  .top-actions{margin-left:auto}
}
@media (max-width:640px){
  body{font-size:1rem}
  .top-in{gap:12px}
  .top-actions .btn-small{min-height:40px;padding:0 16px;font-size:.9rem}
  .chat{min-height:300px}
  .kpis{grid-template-columns:repeat(2,1fr)}
  .split{grid-template-columns:1fr}
  .bar-row{grid-template-columns:104px 1fr 30px}
  .rows li{grid-template-columns:1fr auto}
  .rows li .stage,.rows li .status{grid-column:2;grid-row:1}
  .rows li .ad-chip,.rows li .when{grid-column:1;grid-row:2;justify-self:start}
  .cta-row .btn{flex:1 1 100%}
  .closing-in .btn{width:100%}
  .stamp{right:-6px}
  .tabs{flex-wrap:nowrap;overflow-x:auto;padding-bottom:4px;margin-inline:calc(var(--gutter)*-1);padding-inline:var(--gutter);scrollbar-width:none}
  .tabs button{white-space:nowrap}
}

/* Quem prefere menos movimento recebe tudo já no estado final */
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{animation-duration:.01ms!important;transition-duration:.01ms!important}
  .msg{opacity:1;transform:none}
  .stamp{opacity:1;transform:rotate(-5deg)}
}

/* Preços: desconto do plano anual */
.plan-badge{position:absolute;top:-15px;left:clamp(24px,4vw,40px);margin:0;padding:6px 16px;border-radius:999px;background:var(--lime);color:var(--ink);font-weight:750;font-size:.9rem;letter-spacing:-.005em;box-shadow:0 8px 18px -10px rgba(20,22,58,.5)}
.plan-badge[hidden],.was[hidden]{display:none}
.save{display:inline-block;margin-left:6px;padding:1px 8px;border-radius:999px;background:var(--lime);color:var(--ink);font-size:.74rem;font-weight:750;vertical-align:1px}
.was{margin-left:6px;color:var(--ink-soft);font-size:1.25rem;font-weight:550;text-decoration:line-through;text-decoration-thickness:2px}
.saving{display:inline-block;margin:12px 0 0;padding:6px 14px;border-radius:12px;background:#F2F9B5;color:var(--ink);font-size:.93rem;font-weight:650}

/* Mascote */
.mascot{position:absolute;left:clamp(-14px,0vw,8px);top:-92px;z-index:3;display:flex;align-items:flex-end;gap:6px;transform:rotate(-7deg)}
.mascot .bird{flex:none}
.mascot-say{margin:0 0 70px;padding:8px 14px;background:#fff;border-radius:16px 16px 16px 4px;font-weight:700;font-size:.9rem;white-space:nowrap;box-shadow:0 12px 24px -14px rgba(20,22,58,.5);transform:rotate(7deg);animation:mascot-say 9s ease-in-out infinite}
@keyframes mascot-say{0%,4%{opacity:0;transform:rotate(7deg) translateY(8px) scale(.9)}10%,70%{opacity:1;transform:rotate(7deg)}78%,100%{opacity:0;transform:rotate(7deg) translateY(-4px)}}
@media (max-width:640px){.hero-stage{padding-top:112px}.mascot{left:0;top:0}.mascot .bird{width:84px;height:105px}.mascot-say{font-size:.82rem;margin-bottom:62px}}
@media (prefers-reduced-motion:reduce){.mascot-say{animation:none;opacity:1}}